Archive for February, 2012

Trucking Website Best Practices for 2012

Posted on February 27th, 2012 by transportationlegalnews

The Top 10 website elements that your organization should review when designing your website:

  1. Header, logo and value proposition
  2. Navigation (keep it simple)
  3. Page title, meta description, keywords (on page SEO)
  4. Unique design, color and theme & content balance
  5. Graphics, video, blog
  6. Download speed
  7. Quality inbound links, no-follow outbound links
  8. Call to Action!
  9. Analytics
  10. Conversion rate

The Top 10 Watch Out tips include:

  1. Beware of templates that make your site look the same as other sites
  2. Out of date content
  3. Out of date images and photographs
  4. Comingling of Personal Lines and Commercial Lines
  5. Vague or non-existent Call To Actions on each page
  6. Too many Calls To Action on a given web page
  7. Browser incompatibility
  8. Large graphics or Flash video with limited content
  9. Broken links
  10. Using design elements and features that make your site look the same as other sites

Once the Top 20 is fully reviewed, take the time to review your analytics, be it free Google analytics or a fee-for-service solution. What is your bounce rate? What are your top ten blogs? Are there certain traffic spikes attributable to web marketing initiative such as eMarketing and webinars? Learn the nuances of your site, monitor, measure and leverage your trucking agency website as one of the truly important tools in your marketing efforts.

Discovery in the Trucking Litigation Process

Posted on February 20th, 2012 by transportationlegalnews

Discovery is a very important step in the trucking litigation process, as itsets the tone for litigation. Responses to discovery, for example, may be used against a party at trial. We take the aggressive approach of serving discovery upon opposing parties as soon as the Complaint and Answer have been filed in an effort to lock the party into a set of facts before they really have a chance to develop their version of the case with the assistance of counsel. Methods of discovery include; depositions, interrogatories, request for production of documents, independent medical examinations, subpoenas and requests for admissions. All of these are important tools in determining the position and support for the opposing parties’ claims/defenses in their case.

Discovery is broad. Parties are permitted to discover any matter, not privileged, which is relevant to the subject matter of the action. Generally, the courts allow discovery, however, discovery is not to be used as a fishing expedition. In fact, the information sought in discovery does not necessarily need to be admissible at trial, it simply needs to be reasonably calculated to lead to admissible evidence.

Documents and information may be protected from discovery if the information is privileged. The most common privileges applicable to the litigation of motor vehicle accidents are attorney client privilege and attorney work product. Attorney client privilege protects confidential communications between a client and his/her attorney. Work Product Privilege protects the mental impressions of a client’s attorney, which may include the attorney’s notes, opinions, research, memos and legal theories of the case. Neither of these privileges are absolute and the court may order disclosure despite the existence of either privilege.

In responding to discovery, a party cannot fail to disclose a document or information, simply because the document or information is not favorable to that party’s case. Thus, when documenting an accident and keeping general records, it is important to be aware of the possibility that those documents and records will most likely be discoverable, which is one of the reasons we recommend not taking a driver’s statement following an accident. The statement will be discoverable and may be used against the client later in litigation. Keep in mind that company emails concerning the accident are generally discoverable unless they fall under a privilege. Therefore, the content of company emails regarding the accident should be limited to relevant information.

Discoverability, Admissibility, and Trucking Law

Posted on February 9th, 2012 by transportationlegalnews

The procedure is routine. An accident happens. The trucking company’s designated person collects the information—driver’s report, police report, maybe even a reconstruction report in the most severe cases. Sometimes the review is performed by a committee rather than a single adjudicator.

The limited information is reviewed and an opinion rendered—”preventable accident”. A letter is sent to the driver informing him of the company’s sanction. He is also told of the tripwires for future sanctions and what the sanctions will/may be.

The letter goes in the file. The next accident is reviewed, the process is repeated.

Routine. Until suit is filed and discovery propounded. The plaintiff’s document request, perhaps a canned form off the web or from a trial lawyer seminar, asks for any “internal investigations, reviews, determinations, correspondence, or any other writings with regard to ‘the accident’, including but not limited to any determinations as to whether the accident was ‘preventable’ and any sanctions, penalties, or warnings to the Defendant-driver.”

Is this information discoverable? If so, is it admissible? The answers to either or both may be crucial to your defense.

For detailed case law relating to this subject, please visit: http://cdl-law.com/files/PREVENTABILITYARTICLE.pdf

Update Your VMT and PU Data

Posted on February 1st, 2012 by transportationlegalnews

On your MCS-150 form, your vehicle miles traveled (VMT) and power unit (PU) data are used to calculate your Unsafe Driving and Crash Indicator Behavior Analysis and Safety Improvement Category (BASIC) percentiles. Therefore, it is important to keep your VMT and PU data updated. You can make sure that FMCSA is calculating  your percentiles using the most updated information by clicking here